With over 10 years experience working as a graphic designer, I have a thorough knowledge of the design process from the initial stage of ideation through to the final piece. My goal and passion is to create effective visual communication that reflects and elevates a brand’s personality and style.

Graphic Designer, Freelance

  • Created print design including packaging, sell sheets, posters, tradeshow materials and marketing collateral.
  • Designed images for web/social media including splash slides, Facebook images, email campaigns and product pages that follow existing branding while keeping up with current design trends.
  • Photographed individual and group product images with studio lighting and natural light.
  • Processed photos using Photoshop and Lightroom to show products and models in the best possible light. Photo adjustments included retouching, color correcting, creating layer masks and compositing of multiple images into a believable final image.
  • Regular clients include Mineral Fusion and Ingrid & Isabel.

Graphic Designer, The Cricket Company
Novato, CA; December 2009 – January 2014

  • Worked closely with the marketing team to conceptualize and implement design for a steady flow of new products in a fast-paced environment.
  • Responsibilities included logos and branding, packaging design, point-of-purchase displays, sell sheets, catalogs and tradeshow signage and materials.
  • Photographed and processed products and models with studio lighting for web and print.
  • Created and sent email marketing campaigns through Mailchimp.
  • Updated website using Magento CMS.
  • Followed printing specifications when sending packaging and other projects to printers and reviewed all print proofs.

Graphic Designer, City Spirit Publications
Petaluma, CA; February 2004 – April 2009

  • Designed and laid out 8 biannual publications.
  • Redesigned the publications to stay current with design trends and improve readability while efficiently using space to lower printing costs.
  • Worked closely with advertising clients to ensure their concepts were portrayed effectively.
  • Responsibilities included book layout, article and advertisement design, logos, business systems, marketing collateral, email marketing, invitations, posters and signage.
  • Illustrated full color book covers.

Graphic Designer, Associated Students Bookstore
November 2000 – August 2001

  • Worked with a team of designers for the California State University Chico bookstore.
  • Designs included store advertisements, brochures, flyers, posters, maps and signage.

Graphic Design Intern, O’Reily & Associates
June 2000 – August 2000

  • Learned the ins-and-outs of working in a corporate design team.
  • Applied classroom experience to real-world projects. Worked under the art director and alongside fellow designers to create marketing collateral including advertisements, brochures, flyers, posters and signage.

Print Design/Production
Packaging Design
Logo/Identity Design
Web Graphics
Photo Editing

Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Adobe Lightroom
Adobe Acrobat Pro
Adobe Bridge
Extensis Suitcase

California State University Chico, Chico, CA
Degree: Bachelor of Arts in Communication Design, 2001
Awarded Berryman Graphic Design Award, Member of Designers in Progress

Santa Rosa Junior College, Santa Rosa, CA
Degree: Associate of Arts, 1998